Privacy policy

Effective Date: [Insert Date]

At The Alcohol-Free Coach, I (James Lloyd) am committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how I collect, use, store, and protect your personal data when you visit my website or engage my services.

1. Who I am

The Alcohol-Free Coach
James Lloyd (trading as The Alcohol-Free Coach)
Email: james@alcoholfreecoach.com

I am the data controller responsible for your personal data.

2. What personal data I collect

I may collect the following information:

  • Your name, email address, phone number (when you contact me or sign up for services)

  • Information you provide during coaching, including health-related information (only with your consent)

  • Billing and payment details (via secure third-party providers like Stripe or PayPal)

  • Technical data: IP address, browser type, device information, cookies (via analytics tools)

3. How I collect your data

  • When you fill in forms on my website (e.g. contact forms, sign-up forms)

  • When you email or phone me

  • When you book services through scheduling tools (e.g. Calendly)

  • When you visit my website (via cookies and analytics)

4. How I use your data

I process your data to:

  • Deliver coaching services

  • Respond to enquiries

  • Send email updates or newsletters (if you’ve opted in)

  • Process payments

  • Improve my website and services (using analytics)

5. Lawful basis for processing

Under GDPR, I rely on:

  • Your consent (e.g. marketing emails, processing sensitive data)

  • Performance of a contract (e.g. delivering coaching)

  • Legitimate interests (e.g. improving my website, business administration)

  • Legal obligations (e.g. tax records)

6. Sharing your data

I do not sell your data.
I may share it with:

  • Service providers (e.g. web host, email platform, payment processor)

  • Professional advisors (e.g. accountants)

  • Authorities if required by law

These third parties only process data on my instructions and must keep it secure.

7. International data transfers

Some providers (e.g. email services, cloud storage) may transfer data outside the UK/EU. I ensure appropriate safeguards (such as standard contractual clauses) are in place to protect your data.

8. How long I keep your data

I only keep your data as long as needed for the purpose collected:

  • Client records: typically 7 years (for legal/tax purposes)

  • Mailing list data: until you unsubscribe

  • Analytics data: usually no longer than 26 months

9. Your rights

You have the right to:

  • Access your data

  • Ask for correction or deletion

  • Object to or restrict processing

  • Data portability (in some cases)

  • Withdraw consent at any time (where consent is the lawful basis)

To exercise your rights, contact me at james@alcoholfreecoach.com

If you are unhappy with how I handle your data, you can contact the UK Information Commissioner’s Office (ICO)at www.ico.org.uk.

10. Cookies

My website uses cookies to:

  • Analyse site traffic (e.g. Google Analytics)

  • Improve user experience

You can control cookies via your browser settings or the cookie banner on my website.

11. Changes to this policy

I may update this policy from time to time. The latest version will always be posted on this page.

12. Contact

If you have any questions about this Privacy Policy, please email:
📧 james@alcoholfreecoach.com